BEC Higher

Use of Email in the World

2008-07-10T10:38:00.000-03:00

Summary

The aim of this report is to provide an overview on the usage of email in diverse countries all over the world. In order to obtain such information, investigation was based on the time spent accessing/responding to emails, and the way email has increased revenue among the different countries, in 2004.

Introduction

The following themes were examined:

Where email usage is the highest/lowest

Where email has increased revenue the most/least.

Email Usage

After conducting immeasurable surveys and studies, it can be stated in an unbiased way that Philippines, Hong Kong, India, and the United States are the countries in where people spend the most time accessing/responding to emails, meaning around 2 hours daily, whereas in Greece and Russia the time spent is tremendously less, being just ¾ hours per day.

Increase of Revenue

Research clearly shows that in Philippines and India are the places in which the use of email has increased the revenue the most, being this agreed by more than 80% of the businesses inquired. In contrast, in France, only 13% of the businesses declared so.

Conclusion

Email has had an incursion in the Philippine and Hong Kong cultures and consequently these are not only the countries in which email is used the most, but are the nations where the usage has resulted in a colossal enlargement of the revenue as well.

Danilo Ponieman

6to C

The use and benefits of emails

2008-07-10T10:36:00.000-03:00

Introduction

The aim of this report is to analyze and evaluate a graph that shows the use and benefits of email in businesses located in different countries. To achieve this, businesses in twenty-four countries have been surveyed and their answers are compared.

Information provided

This graph displays each country involved in separate rows, taking into account the average time their companies have spent using emails in the year 2004, measured in hours per day. A different column exhibits the percentage of businesses who agree that email and the internet have helped increase revenue.

Graph analysis

The result of the survey is that Asian countries such as Philippines and Hong Kong are the ones that spend more time using emails, even twice as much as in European countries like Germany, Italy or France. Moreover, although increased time spent does not guarantee increased revenue, as is shown by businesses in the United States and Australia, there is a tendency to have better results with prolonged use of emails.

Nicolas Swiszcz

Chief Consultant

Report

2008-07-10T10:19:00.003-03:00

First and foremost, it is of utmost importance to mention that the aim of this report relies on analyzing the tendencies in email usage and its effect at a global scale.

Evolution
Throughout history, the use of email has undergone a process of deep change. It represents the main tool for business communication. Consequently, the expansion of global commerce and network trades brought with it the development of this instrument. Nevertheless, not all countries present the same level both of usage and attitude towards its usefulness.
Geographical differences
According to a survey carried out by Grant Thornton International, the Philippines are leaders as regards time spent dealing with emails with an overwhelming amount of 2.1 hours a day. Following closely, Hong Kong, India and USA present similar rates. On the other hand, countries such as Greece and Russia spend less than an hour checking and responding emails.
Impact on revenues
Companies which devote more time dealing with emails and Internet seem to agree on the fact that this tool helps increasing their revenue. In contrast to this, firms which report little use of email are prone to thinking that these tools don’t have a leverage effect on their revenues, being France the more sceptical country with only 13% of its companies agreeing on the positive effect of electronic mailing.

Julián Mayer
6to Gestión Avanzado plus